Deconstruction & Reconstruction of a media text

Group members:
Sydney-Marie Subritzky-Baggaley (Director)http://sydneymariex.blogspot.co.uk/
Javanna Duell (Producer)http://javannaduell93.blogspot.co.uk/
Grace Moxon (Camera)http://gracemoxona2media.blogspot.co.uk/
Paige Windley (Editor)http://a2mediastudiespaigewindley.blogspot.co.uk/


Storyboard Chosen:
Labrinth - Treatment


Cast:
Chris Davies (Artist)
Javanna Duell (Extra)
Grace Moxon (Extra)
Paige Windley (Extra)


Set:
Green Room
Drama Theatre
W1 &W2


Props:
Shelfs
Instruments
Microphone
Mic Stand
Mirror (large is possible)
Lights
Chairs
Clothes Rail

Chris:
Clip on Earing
Cross Necklace
Black Baggy Jeans
Black Tank Top
Black Shirt/Jacket

Extras:
Normal Clothes

Equipment needed: 
HD Camcorder for filming
Camera equipment (movable holder)
Lights (spotlights) From media department


Production plan:
Times and dates:
Monday Second  1st  October  (10:20-11:30am)   All of group
Tuesday First  2nd  October  (09:00-10:20am)   All of group
Wednesday last 3rd  October  (14:50-16:00pm)   All of group
Thursday first 4th  October  (9:00-10:20am)    Sydney & me
Thursday Last  4th  October  (14:50-16:00pm)   All of group
Friday second  5th  October  (10:20-11:30am)   All of group
Friday Third   5th  October  (11:30-12:40am)   Sydney & Me
Deadline       11th October  (16:00pm)



Reconstruction Process Day 1 Monday 1st October
We started to record the close up shots of our artist for the thirty seconds we have decided to reconstruct. We managed to record the shots successfully and we now need to create the setting and the other members of the cast walking within the shots.

Reconstruction Process Day 2 Tuesday 2nd October
We recorded the walking shots within the thirty seconds of the reconstruction, however this hasnt been as successful as we haven't got all of our team together. We have kept the recordings to use as an example of how we would like these shots to look like. We also need to think of clothing and also the props needed to create a realistic reconstruction of the video.

Reconstructon Process day 3 Thursday 4th October
We did more recordings of the video to create the last few scenes of the film to reconstruct the video precisely by shots.

Reconstruction Process day 4 Friday 5th October
We edited what we had recorded to see how the video was progressing, we also filmed more shots to change a few ideas that we had made mistakes on.

Reconstruction Process day 5 Monday 8th October
We finalised the shots to finsh off our music video, by filming the walking girls within the video and also edited some more to see if the continuity worked well.

Reconstruction Process day 6 Tuesday 9th October
Finalised editing, however we changed our actor and had to re film the video to try and create an exact replica of shots and timing to see if it looked better than our original idea.

Reconstruction Process day 7 Thursday 11th October
Decided on final video, we then changed the contrast and brightness of the video and uploded the video onto Youtube.

Key audience terms

Skills Development Evaluation Essay

Skills Development essay

In my foundation portfolio I did a preliminary exercise which was to create front cover and contents page for a college. I had to research a target audience for my magazine, analysing different magazines available. I then had to decide a price and a publish date for my magazine. Once I had my final decisions I had to take pictures and use Photoshop to place and edit them to create my magazine. My college magazine included all the conventions needed which were situated on the right third of my magazine I also used a medium close-up shot of my model, which the brief asked me to do. My main task was to create a front cover, contents page and double page spread for a music magazine using a featured artist suitable for the genre I chose (RnB). The music magazine consisted of more conventions being used and more images being taken. I had to think about a suitable price and suitable subtitles on the front and other promotions on the contents page to attract my target audience and link them to my genre.

Before I started AS media I had a few skills within the creativity area. I was able to use Microsoft word, PowerPoint and a little on Photoshop but I was unaware of sites such as ‘Prezi’. Over the year my skills progressed through the use of trial and error on Photoshop to see what worked with my colour scheme and photos taken on my Fuji camera. I also used Prezi to create a range of ideas that I thought may or may not work with my idea for both magazines. I had my original ideas which I then changed or developed further. The creativity came from the lighting and the choice of clothing in which my model wore for the ‘photo-shoot’ and also using Photoshop to create different tones and colour to create a better photo to use for my main features on both front covers, the contents page and the double page spread within my music magazine. Once I was happy with my images I then decided on the best position to place my images within my magazine, along with the subtitles and other conventions within the magazine. Through the editing of my magazine I asked for others opinions and took into consideration what they thought would make the magazine look more appealing to the target audience. I feel all these skills used were good for my foundation portfolio because I had few skills which I feel wouldn’t have given me the opportunity to create the college magazine and music magazine. 

The skills learnt helped me move my process forward as I had to think about a colour scheme to use which I had decided along the way by changing the contrast or brightness of the imagery taken, I also chose to edit more than one image to see which ones worked well for the brief given and also the area to take my images had to be thought through as well. An example of how my skills have progressed is we learnt how to make skin look porcelain. I used Photo shop throughout my product using a range of procedures. These include changing the scale of my images to make them fit to the correct size, I also used a You Tube clip too help me create a porcelain skin effect on my model to use for my front cover, contents and double page spread, I also use spot fix which helped me remove and unwanted spots or moles from my image. The Gaussian blur tool helped me with my porcelain skin effect which became very useful throughout the making of my media product. I also used publisher to make my article for my double page spread as it was easier to use. The character for my fonts and layout were very useful as there are a range of fonts I could use for my music magazine and also the colours were thought out to create the effect I wanted within my music magazine. The quick selection tool within Photo shop meant I could erase any unwanted background quickly and easily without any hassle of erasing any of my imagery.

The two pieces of work differ because although the model is the same person I have changed to style of image, the pose and clothing, I have also changed the layout and colour scheme for my magazine to show how I have improved my work to create my music and college magazine. I feel the music magazine looks a lot better because of the skills I have picked up within Photo shop and because I used other music magazines to get ideas I feel creating a music magazine was a lot easier to create than a college magazine I also had a lot longer to create my music magazine so I could constantly change my music magazine to make it better by a simple procedure of colour or levels within Photo shop.  I had to plan my magazines very carefully to attract the target audience, I did this by creating questionnaires to students, to see what they would expect from a music magazine, I also planned the images I was thinking of taking and the model I was going to use both were very easy to think about as I knew exactly what I wanted to do, although I did have to change the positioning of my model I feel my original ideas helped me a lot with creating my magazine.

In conclusion I feel all the skills gained from my AS year helped me improve my skills on Photoshop, but also I can now look at my work and if I wanted to I could create much better magazines, looking at my college magazine and then my music magazine shows how much I have learnt and how the slightest edit can make something look so much better.

Word Count- 996

Examples of Film trailers

Codes and Conventions of a Film Trailer

Codes and Conventions of a Trailer

What to look out for:
• The duration of a trailer is under 3 minutes - 2’05” is typical
• Fast cutting creating jump cuts (see glossary)
• Lots of action in each frame
• Many different shots are used
• Use of on screen graphics
• Use of a voice over narration
• References positive reviews
• Ensure the film’s USP is evident
• Includes main producers at the beginning and production credits at the end (although not on the screen long enough to actually read in the cinema but Ok for the inevitable DVD)
• Title of film as a banner
• An onscreen website link

 

 

Codes and Convention of Film Trailer

• To be Eye-catching/ Captivating
• Focal Picture that will be intriguing
• Display a large title that is easily read
• Suggestion of film Genre
• Attract and audience
• Tagline usually evident
• Age certification needs to be displayed
• Release date 'Coming soon' needs to be displayed
• Directors and producers company needs to be displayed



Film Trailer Research

Typical narrative structure is often broken down in this way:

1. Opening
   Establishes setting and introduces character
2. Build Up
   Relationships established. Development of characters and their world…
3. Problem
   A dilemma or series of complications. Characters are faced with an obstacle to overcome a mystery to solve. Often more than one.
4. Events
   A series of events/action as characters try to overcome obstacle, solve problem, discover truth etc. Further complication may arise in the process.
5. Resolution
   The protagonists are victorious, problems are solved, truth revealed.
6. Ending
   Characters reflect on events, reinstate relationships and look forward.

Occasionally people complain that film trailers give far too much away. An effective trailer avoids any suggestion of resolution and ending, perhaps just a hint that the protagonist is going to learn an important lesson. The intention is to leave audiences wanting more, not feeling they have seen all the ‘best bits’ already. The key events are often put in non-chronological order so the actual film will not be too predictable.

Summary of Summer work

Over the summer we were given a task to chose one of the six briefs. I have chosen to create a film trailer along with a film magazine front cover, featuring the film and a poster for the film. I have also chosen the genre of my trailer which will be action and love. I still have to complete my storyboard and collect more information on the history of the film industry which i will complete over the weekend. Once i have completed this i feel more confident about what i will create and it will give me a better starting point for my film trailer.

Chosen Genre

The genre i am focusing on includes love and also action which is also known as a Hybrid. the films doesn't have to be about a married couple it may include a father and daughter, mother and daughter, siblings etc... i chose this because i am interested in the romantic and action genre, i also wanted to add a twist to my film trailer creating a wider audience. Existing films within this genre include 'The double hour','Taken' and '12 Rounds' these films all include a loved one being taken hostage. The directors that have influenced me are Renny Harlin he directed 12 rounds, Pierre Morel who directed Taken which has been made into a sequel but by a different director, and Giuseppe Capotondi who directed The double hour and Solomon island which is a documentary. i have also looked at Mr and Mrs Smith which is a film about leading double lives, it is very interesting and a good film to watch because of the hybrid genre.

The Brief

A promotion package for a new film, include a teaser trailer, together with two of the following three options:

- a website homepage for the film;

- a film magazine front cover, featuring the film;

-a poster for the film.